4.3 million A/B tests from 151,000 shops
A/B testing that knows which tests have a chance
For more revenue from the traffic you already pay for.
Every test idea gets its Likelihood to Win before you build it.
30 days free. No card. Then the free plan, nothing to cancel.
Over 250 online shops have tested with DRIP, among them
Likelihood to Win
Know the odds before you build
Every idea gets its Likelihood to Win before you build it. Your backlog sorts itself.
How the score worksThe score ranks an idea against your own backlog; it is not a win probability in the strict sense.

Apex in ChatGPT or Claude
Build the test from the chat
Describe the change in ChatGPT or Claude. Apex builds a draft, and you approve it before it goes live.
See how it connects
Heat maps per variant
See why a version wins
Taps, scrolls and funnel steps for each version. On Shopify, profit per test too.
Heat maps per variantThey supported us every step of the way, from underdogs to market leaders. Their expertise helped us stay profitable, giving us the foundation to scale and dominate our market.
Johannes KlieschFounder, SNOCKS€8.2Madditional revenue, over 550 experimentsRead the storyQuestions
Is Apex for my shop?
Apex is built for online shops with six-figure monthly revenue. Shopify and Scayle work out of the box; other shop systems need a tracking round.
What does free mean?
You get 30 days free, without a card. After that your shop moves to the free plan, so there is nothing to cancel.
Do I need a developer?
No. You describe the change in ChatGPT or Claude, Apex builds the variant, and you approve it before it goes live.
Where is my data hosted?
In the EU and the UK. GDPR is in place; ISO 27001 and SOC 2 are in progress.
Your next test, with its odds up front
Add your ideas and see which ones have a chance.
30 days free. No card. Then the free plan, nothing to cancel.