Percentage rollouts
Release to 5%, 25% or everyone, and change it any time. The same targeting rules as experiments decide who is eligible.
Feature management
Feature flags that live next to your tests
Roll out what won, switch off what misbehaves and hand engineering typed configuration, with the same targeting as your experiments.
Flags
From winning test to rollout in one click
A flag has a key, a status and typed values: on or off, a string, a number or a JSON object. Create one from scratch or straight from a winning experiment, and the lineage stays attached.
Visual flags run in the same storefront runtime as your tests, and the edge evaluates them too. For flags your own code reads, the SDK and the API return the value.
- Flags for your backend are served as state: your code fetches them over the API and decides
bundle-moduleActive- Environment
- ProductionStaging
- Rollout
- 25%
- Targeting
- Device is mobile · Page matches /products/*
- Schedule
- Monday to Friday · Europe/Berlin
- Values
on: trueoff: false- Source
- Winner of “Bundle module on PDP”
Everything a rollout needs
Environments
Production and Staging out of the box, up to twelve environments per shop, each with its own flag state.
Weekday schedules
Deliver a flag only on chosen weekdays, in an explicit timezone. Ramps are set by percentage, not on a timer.
Kill switches
Pause a single flag, or switch off the whole runtime for a shop, and the change republishes to the edge.
Decision debugger
See exactly why a visitor would or would not get a variant before you activate anything.
Audit log
Every create, change, pause, activation and archive is recorded with who did it.
Read a flag in React
The npm package ships React bindings. Apex owns assignment and persistence; your component reads the value.
import { DripProvider, useFeatureFlag } from "@drip-apex/sdk/react";
function ProductDetails() {
const showBundle = useFeatureFlag("bundle-module");
return showBundle ? <BundleUpsell /> : <DefaultProductDetails />;
}In the docs
Want Apex on your shop?
Apex can come with the research on your shop and the team that reads the results, or run on its own, and a free plan for one store needs no card. The main way in is a call: if your shop does six figures a month, book one and we'll find the setup that fits.
See if your shop is a fit
30 minutes, and you'll know exactly where your shop stands.