Apex by DRIP
Know which A/B tests are likely to win.
Before you build them.
Apex gives every test idea its Likelihood to Win, from 4.3 million A/B tests across 151,000 shops. Then you build, launch and read it in one place. More revenue and more profit from the traffic you already pay for.
30-day free trial, no card.
Trusted by 250+ online shops
Know before you test
Every idea gets its odds before it touches your traffic
Type a test idea. Apex scores it against similar tests across 151,000 shops, DRIP's own experiments and your own results, and ranks it in your backlog. Here is one idea from the film, step by step.
- 1
Your idea
Show an honest stock line above add to cart - 2
What shops tested
2,237 brands tested a low-stock line
Low stock and urgency: kept 1.36 times as often as the average test.
- 3
So it ranks high
Likelihood to Win72%- Show an honest stock line above add to cart
- Sticky add to cart
- Bundle offer
- Free shipping bar
Build easy
Say what should change. Operator builds it.
Operator looks at your page and builds the change in your fonts, colours and spacing. You preview it on your own shop and nothing goes live until you say so.
- Builds on your real page, in your brand
- Preview links for every variant
- Work from ChatGPT or Claude if you prefer
Track everything
Read every test by revenue and profit
Revenue per visitor for every variant, profit per visitor on Shopify, and your whole program test by test.
- Heat maps for every variant
- Guardian pauses a test that loses revenue
- Parallel tests and feature flags
Over 250 online shops have tested with DRIP, among them
€500M+ in additional revenue for our clients.
What testing brought them
Johannes KlieschFounder, SNOCKS€8.2Madditional revenue, over 550 experiments
“They supported us every step of the way, from underdogs to market leaders. Their expertise helped us stay profitable, giving us the foundation to scale and dominate our market.”
Read the story
Antonia KrautE-Commerce Manager, BLACKROLL€3.2Madditional revenue
“Instead of relying on gut feeling, we now better understand our target audience and what truly drives their purchasing decisions.”
Read the story
Markus KapfererHead of E-Commerce, Giesswein€12.2Madditional revenue in 3 years
“Working with DRIP ensures a continuous, data-driven approach to online shop development.”
Read the story
€2.56Madditional revenue in 6 monthsRead the story
€4.7Madditional revenue in 3.5 yearsRead the story
€3.7Madditional revenueRead the story
€443,466more revenue per monthRead the story
2.7%conversion rate after 3 years, from 0.59%Read the story
- DRIP win rate
- 27% in 2024
- 56% April to June 2026
Start your free trial.
30-day free trial, no card. When it ends, your shop moves to the free plan. Nothing to cancel.
Prefer to talk first? Book a call
Quick answers
Shopify and Shopware through our apps, WooCommerce through our plugin, Centra through a connector, and any other storefront, headless included, through one script tag in the page head.
Yes. Apex runs the tests, so the old tag comes out and one line of code goes in. Nothing else on your shop changes, and your team keeps working the way it does today.
Then the test loses, and the loss is caught while it runs on part of your traffic, never shipped to all of it. That result goes back into the model the same day, so the next prediction for your shop is sharper.
In the United Kingdom (London) and Ireland. Apex does not use fingerprinting and never stores visitor IP addresses. Visitor IDs are random and first-party, and tracking waits for consent where your consent manager requires it.