Apex Starter
Run your first experiments on Apex. Free forever, no card.
Free
Forever free. No card required.
Pick the plan that ships.
Free forever to start, no card. Step up to Apex when you outgrow it, or go all-in with Enterprise for the fullest version of the platform.
Start for free
Apex
The full Apex platform. Unlimited traffic, every feature, your team driving the programme.
Custom
Tailored to your traffic and team size.
Everything in Starter, plus
- Unlimited experiments and visitors
- AI Builder + custom code editor
- Multivariate, server-side, mobile-app
- Approval workflows and audit logs
- SSO, MFA, RBAC, data residency
- GDPR ready · SOC 2 and ISO 27001 in progress
- Dedicated success manager + 99.9% SLA
- Full Drip pattern library, filterable
Apex Enterprise
Every feature unlocked, with the Drip team who built them running the programme for you.
Custom
Sized to your scope, not your headcount.
Every Apex feature, plus the team behind it
- Dedicated conversion manager
- Consumer psychologist and data analyst
- UX/UI designers built for A/B testing
- AB-testing engineers for complex builds
- Quality assurance on every variant
- Weekly, monthly, and quarterly reviews
- In-depth research readouts on Slack
- One contract, one team, one roadmap
Apex plans always deliver.
Enterprise-level performance
99.9% uptime SLA. Sub-200 ms test delivery, no matter where your shoppers land.
Native, two-way integrations
Connect Apex to your analytics, CDP, and warehouse with read/write APIs and webhooks.
Real-time, defensible data
Sequential testing, concurrent audiences, and statistical engines you can defend to finance.
Security and privacy
Encryption in transit and at rest, GDPR-ready, SOC 2 and ISO 27001 in progress.
Compare features and plans.
StarterApexEnterprise
AI Builder (prompt-based testing)
Custom code editor (JS / CSS)
Drip pattern library
Filterable pattern search
A/B testing
Multivariate experiments
Server-side testing
Mobile-app testing
Mutually exclusive groups
Scheduled rollouts
Feature flags
Gradual rollouts
Audience-based targeting
Kill switches
Targeting on 40+ user properties
Real-time results dashboard
Sequential testing engine
Bayesian results
Custom metric definitionsUp to 5UnlimitedUnlimited
Warehouse / BI export
Live experimentsUp to 3UnlimitedUnlimited
Tested visitors / month10,000UnlimitedUnlimited
Environments1UnlimitedUnlimited
Seats3UnlimitedUnlimited
Workspaces1UnlimitedUnlimited
Approval workflows
Audit logs
Community + email support
Dedicated success manager
Onboarding programme
Quarterly business reviews
Uptime SLA99.9%99.9%
Dedicated conversion manager
Consumer psychology and meta analysis
Data analyst on every result
UX/UI design built for testing
AB-testing engineering and custom builds
Quality assurance on every variant
Weekly standups and reviews
Quarterly research readouts
TLS encryption in transit
AES-256 encryption at rest
MFA
SSO (SAML / OIDC)
RBAC
Custom roles
SOC 2 Type IIIn progressIn progressIn progress
GDPR / DPA on file
ISO 27001In progressIn progressIn progress
Data residencyEUEU, US, APACEU, US, APAC
Custom data retention7 daysUp to 12 monthsUp to 12 months
Penetration test reports (NDA)
Frequently asked questions.
Three live experiments, ten thousand tested visitors, the AI Builder, read-only access to the Drip pattern library, and the real-time dashboard. No credit card, no obligation, for thirty days.
Your tests pause and your data stays read-only for fourteen days while you decide. If you upgrade to Enterprise inside that window your work picks up exactly where it left off.
Yes for most teams. You can ship two or three live tests, see how the AI Builder works on your own pages, and read winners from the dashboard. Enterprise is the right move once you need more traffic, more seats, or custom code.
By tested traffic and scope. Tell us your monthly visitor volume, the number of brands or storefronts, and the integrations you need, and we will send a tailored quote inside two business days.
Yes. The Enterprise code editor lets your team write custom JavaScript and CSS variants alongside the AI Builder. Approvals and rollouts run through the same workflow.
Both plans expose a results API and a webhooks bus. Enterprise adds first-party connectors to common warehouses, CDPs, and BI tools, plus read/write SDKs.
All plans encrypt traffic and data at rest and offer GDPR DPAs. SOC 2 Type II and ISO 27001 certifications are in progress. Enterprise adds SSO, custom RBAC, data residency, and access to penetration test reports under NDA.
Upgrade any time, the change is live within the hour. Enterprise contracts run annual; you can adjust scope at renewal.